山区农户对森林旅游业的参与意愿及影响因素研究

在行为经济学相关理论的基础上,基于福建山区221个农户的调研数据,运用有序Probit模型探究影响农户参与森林旅游业意愿的主要因素。研究结果表明:山区农户对森林旅游业的参与意愿不高;性别、健康状况、家庭成员是否为党员或干部、屋前是否通公路、家庭成员累计出外打工时间、对森林旅游政策了解程度、政府扶持力度及未来收益预期等因素是影响农户对森林旅游业参与意愿的主要因素。基于此,建议提高农村妇女参与森林旅游业的综合能力、加强政策的支持与引导及推进森林旅游业产业链延伸等。     

乡村森林旅游项目规划中哲学元素运用的个案分析——以宜春市月都花溪谷项目为例

以江西省宜春市"月都花溪谷"乡村森林旅游项目规划中哲学元素的应用为个案,结合哲学理论进行分析。结果表明:乡村森林旅游项目规划应有哲学的自觉,根据项目所在地自然和人文资源禀赋,因地制宜地吸收哲学元素,从而打破乡村森林旅游项目同质化和见物不见人的困局,赋予乡村森林旅游项目以特色和灵魂。因此,提出突破森林旅游项目规划中一元化的经济思维定势、以哲学思维唤起人学意义、因地制宜激发内生式哲学文化活性等启发性建议。     

Real-time co-creation and nowness service: lessons from tourism and hospitality

Brands take advantage of technology, social media and constant connectivity to foster organic consumer engagement and interactions towards co-creating personalised customer service. Real-time service offers dynamic engagement with connected consumers. Brands in tourism and hospitality use technology to dynamically enhance consumer experience through co-creation. The integration of real-time consumer intelligence, dynamic big data mining, artificial intelligence, and contextualisation can transform service co-creation by mobilising recourses in the ecosystem. Nowness service emerges by dynamically engaging consumers in experience cocreation in real time. It has five interconnected characteristics that revolutionise the tourism and hospitality, namely: real-time, co-creation, data-driven, consumer-centric and experience co-creation.     

Tourism,heritage and politics: conflicts at the City of David,Jerusalem

This article analyses the development and progress of conflicts at the “City of David” heritage-tourism site in Jerusalem, Israel and the reciprocal relations between heritage sites and conflicts. It offers a comprehensive examination of the development of a major tourist attraction in Israel. Our research is based on the following two methods of qualitative research: (1) in-depth, semi-structured interviews with 43 key stakeholders; (2) textual analysis of current written materials and historical documents. The study investigates the relevant processes and decisions, stakeholder perceptions, the role of the archaeological excavations, and their relationship to the development of conflict. On a broader level, this study formulates a theoretical and practical framework for analysing the development of heritage tourism sites in conflict zones.     

乡村振兴背景下乡村旅游环境正义实现途径

［目的］为改变乡村旅游非生态化发展的现状，全面实现乡村振兴。［方法］结合使用文献综述法和实地调研法，基于环境正义理论，将环境问题与社会正义结合起来分析乡村旅游环境问题产生的根源。［结果］一直以来，乡村旅游作为实现乡村振兴的重要方式都过于追求经济效益，而忽视了给乡村旅游地及其周边区域带来的环境污染和生态破坏，造成乡村旅游种际环境非正义和人际环境非正义。［结论］代内人际环境正义的实现是解决乡村旅游环境问题的关键，确保未来乡村旅游发展的环境正义导向和矫正当前存在的环境非正义是必须同时兼顾的两个方面。实现乡村旅游环境正义，一方面应增强主体的环境正义意识、构建公正的环境相关制度以确保乡村旅游未来发展的环境公正导向，另一方面应探索建立乡村旅游生态补偿制度对已经造成或现阶段无法避免的环境非正义结果进行矫正，实现补偿正义。     

Mobile learning adoption for tourism education in a developing country

Since developing countries are gradually introducing mobile-based tourism education, it is a growing demand to understand the students’ intention to adopt mobile learning. The study used partial least squares-based structural equation modelling to analyse survey data from 176 questionnaires at three tourism education institutes in Bangladesh. The study contributes to the theory of planned behaviour by examining the antecedent impact of innovativeness and moderating effect of self-efficacy. Results confirmed innovativeness as a significant antecedent on the attitude–intention relationship; however, the moderating effect of self-efficacy has not been supported. The study has marketing implications for tourism education institutes and government bodies.     

Does it pay off for museums to foster creativity? The complementary effect of innovative visitor experiences

This paper aims to explore the link between creativity orientation, investment in visitors’ experience and operating and funding performance in tourist attractions, taking museums as a case study. The empirical work is based on an analysis of the information provided by a sample of Spanish, French, German, British and American museums. The findings highlight the positive impact of creativity orientation on museums’ operating performance, but show a curvilinear effect on funding performance. The use of new technologies and adaptation to the audience proves positive when seeking to attract visitors.     

Gaps in tourism education and workforce needs: attracting and educating the right people

The intense development of the tourism industry requires a skilled and qualified workforce. It is important to attract the right candidates to the tourism education, and subsequently provide relevant education to prepare students for the industry after graduation. While work placements may be useful and important to some extent, they are not the ideal solution. Hence, alternative approaches such as simulations and flipped classrooms may be applied. To provide realistic expectations, a closer collaboration between industry operators and education providers is needed. Education providers should assume a more proactive role by inviting tourism operators and integrated them in the tourism education programmes as guest lecturers.     

旅游发展对城市工业化的影响及其差异性研究——以58个旅游城市为例

文章构建了旅游业发展影响工业化的理论模型，并利用2000—2016年中国58个旅游城市面板数据和动态面板模型，从总体、专业化、规模和区域等多维度，分析检验了旅游业发展对城市工业化的影响及差异性。结果表明：无论是宏观层面，还是三种分类检验，旅游业发展对城市工业化都具有负向效应。当前，中国旅游城市存在一定的“旅游诅咒”效应，阻滞了其工业化深化；分专业化研究可知，旅游业发展对工业化的负向作用，由大到小依次为旅游高专业化、低专业化和半专业化城市；分规模研究发现，中型旅游城市的最显著，小型旅游城市次之，而大型旅游城市最不显著；分区域研究表明，中西部旅游城市的较突出，而东部旅游城市统计上并不显著。这为各个旅游城市采取有效措施及时防范和规避“旅游诅咒”效应和正确处理“旅游业+工业化”关系提供了参考依据。     

山西省乡村休闲旅游地空间分布特征及影响因素研究

［目的］通过对山西省乡村休闲旅游地的空间分布特征及影响因素进行研究，旨在为山西省的乡村旅游发展提供合理的参考建议。［方法］选取山西省213处国家级和省级乡村旅游示范点为研究对象，运用最临近点指数对其空间分布类型进行判别，并运用地理集中指数和地理联系率对其分布均衡程度和地理联系程度进行考量，通过核密度图进一步分析其空间分布指向，在此基础上对影响因素进行分析。［结果］山西省乡村休闲旅游地空间分布呈集聚分布的特点，且与经济规模和人口密度在空间上的均衡、配合程度较高。［结论］（1）山西省乡村休闲旅游地包括以太原和晋中为主的中部密集区和以临汾、运城、晋城为主的南部密集区，且都以各地级市为中心向周边扩展，大多数示范点分布于城郊地区； （2）经济发展、人口密度、资源禀赋、区位因素和社会因素是影响山西省乡村休闲旅游地分布的主要因素，其中农业科技类、农事体验类和特色村镇类多分布于经济和人口密度较高的地区。